“The DataPharma platform at IFA has allowed representatives to access the best available integration of results analysis and opportunities in the industry. The reports are available very quickly and offer a level of access to information that Excel cannot provide. The price is the most competitive compared to its competitors, without compromising product or service quality.”
Natalia Leal
Commercial Productivity Manager, IFA Celtics.
“DataPharma has been a very useful tool for our sales team. It’s very easy to read and interpret, allowing impactful actions in different territories. It’s a flexible tool that has allowed us to add data as needed, providing all the necessary elements to help the sales team be more effective in the field and make better decisions.”
Roberto Esponda
Commercial Excellence Head, Merck.
“One of the best experiences with DataPharma is that it consolidates essential information from sales audit analysis, prescription audits, and our medical database. This ensures that all the information is in one platform, enabling the sales force at every level to understand the metrics and make informed decisions in their zones or routes. Plus, the tool is very intuitive and constantly improving.”
Israel Zúñiga
Commercial Productivity Analyst, Carnot Laboratories.
“What we always look for in a BI tool is the ability to present the client with the most user- friendly, comprehensive information, digested in such a way that drawing conclusions is their only concern. We tried several data visualization tools (Tableau, Oracle, QlikSense, etc.), but it wasn’t until we found DataPharma that the sales force truly felt like it was theirs. We only receive positive feedback: 'it’s so easy to use, simple, intuitive, it reads my mind,’ incorporating all possible data sources but remaining easy to understand and use.
That’s what we love about DataPharma. It also adapts to our needs, allowing us to update formats and content as needed, which is crucial for any BI tool to be functional and adaptable. Given the constant changes in the pharma industry and data, DataPharma responds quickly to these changes, and all it takes is a little imagination to make it happen.
Whether remotely on a laptop, phone, or tablet, the tool is fast and always responsive, allowing representatives to be agile in their analysis and quick to respond to new doctors or brief waiting periods at medical offices. It’s a gem! And the price? No expensive licenses needed! We’re very happy with DataPharma, from the general director to the sales rep—everyone has great things to say. We’ll continue using DataPharma—highly recommended!”
Arturo Sánchez
SFE, BI & Training Manager, Sandoz Mexico.
“DataPharma has greatly enhanced our digital mobility, providing our sales force with fast, easy access to information from any device. Its visual interface simplifies analysis and helps representatives track results and improve their medical databases. The cross- referencing of prescriptions and sales data offers valuable insights, making DataPharma our primary source of audit information and highly accepted by our team at Servier Mexico.”
Luis Luna
Business Intelligence & SFE. Laboratorios Servier México.
“For Teva, DataMentor is not just a provider; it’s a strategic business partner. We started with a Data Cleansing service, and the quality and service went beyond the scope of the project. Today we have implemented DataPharma, and the word “DataMentor” has become part of the sales reps’ vocabulary—it’s now a vital part of their Business Review. We’ll continue working hand in hand with DataMentor in the coming years and growing together.”
Carlos Ramírez
Sr Manager Sales Force Effectiveness. Teva.
“Thanks to DataPharma, representatives have been able to better focus their actions on truly potential doctors, allowing them to be more sensitive to the relationship between prescriptions and sales audit results. Additionally, the support we receive from the DataMentor team is first-rate, unlike large companies that don’t prioritize your requests or have unreasonable response times due to bigger clients. At DataMentor, we’ve found a business partner truly interested in growing with us.”
German Arce
Business Intelligence Manager. Biocodex.